TL Sunday Sports Notes - August 22
@WhileYoungIdeas Looks at the World of Sports Sponsorship and CAPS
BOSTON - “And, now a word from our sponsor.”
For any sports fan, those are the most cringeworthy words of a broadcast. Throughout the rise of commercialism in sports, newspapers and magazines printed advertisements with their coverage of the big games, big stories and bigger-than-life personalities. Radio ran its commercial spots and television crammed e…
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